The scenario for the tourism project of the future will integrate sustainable practices with key disciplines to produce an unparalleled experience for consumers - realizing their quest for imagination, inspiration and innovation. The tourism sector’s growth and contribution to a nation’s competitiveness will be fueled by societal trends such as nature conservation, strong government support, ingenious alliances, quality content, inspirational experiences, and inward investment. Practical insights into the world’s most impeccable tourism developments will be offered, and strategic advice on how to attract inward investment and improve the sector’s impact on your nation’s competitiveness will be shared among delegates.  

KEY ISSUES 

1. What defines quality tourism?

2. Why must traditional tourism projects transform in the next five years for the benefit of future generations?

3. What services and products should local entrepreneurs be prepared to create?

4. How can imagineering innovations and ICT advancements impact tourism projects?

5. What have the early adopters achieved, and at what benefits to cultural collaboration?

6. Which governments were successful at supporting mega-projects that they no longer mandate or control intellectual content for?

7. What would the quality tourism intellectual property content really look like in 2010?

8. What is the future role of the developer? Who are the emerging leaders?